As he finishes up the last few dates with Bas for the 24-city We Only Talk About Real Shit When Were Fucked Up Tour (Reuben will also join Bas for the second consecutive year performing at the Dreamville Festival), The THIRD WORLD General, Reuben Vincent, is back with his new EP General Admission, which is now available via Jamla Records/Roc Nation.

The 23-year old rapper and producer, who was recently profiled by XXL, and highlighted by iHeartMedia as one of its 24 Rising Hip-Hop Artists To Watch in 2024. is a generational talent straight out of Charlotte, NC, by way of West Africa, Liberia. Reuben Vincent carries the window of a soul who has lived many lives before, and that transcends through the music he creates. Yet, with General Admission, not only is Reuben delving deeper into his THIRD WORLD Liberian heritage, he is inviting everyone else to do so with him as well; it’s General Admission ya’ll—everyone is welcome.

General Admission finds Reuben at his most introspective, balancing the wordplay, awareness and bravado you have come to expect from him. With General Admission, Vincent explores generational trauma and triumph, self-identity, success, struggle, and growth, all over a gumbo palette of soulful, southern, and tribal sounds.

https://reubenvincent.komi.io/music/GeneralAdmission